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Energy Review

Snug Octopus review (October 2026)

A storage-heater tariff with a six-hour overnight cheap band and an Octopus-controlled afternoon boost.

Live tariff data

Snug Octopus prices for your area

Current prices for South East England. Rates and standing charges vary by electricity region.

Showing prices for South East England

Today’s price bands

South East England

Average today
22.11p

weighted by how long each price lasts

Cheapest today
8.57p
Most expensive today
26.62p
Standing charge
50.24p

per day

Daily schedule

Today’s price bands

Snug Octopus repeats a daily shape. The times below are the complete schedule in local time.

Lowest rate

8.57p/kWh

Highest rate

26.62p/kWh

Snug Octopus price bands for today, pence per kWh, in local time
FromToDurationPrice
00:0000:300.5 hours
26.62p/kWhHighest
00:3006:306.0 hours
8.57p/kWhBest price
06:3000:0017.5 hours
26.62p/kWhHighest

The base bands are not the whole Snug schedule

The table shows the guaranteed 00:30–06:30 cheap period. Octopus may schedule compatible heaters at other times too; while it does, the cheap rate applies to the whole home.

The short answer

Who Snug Octopus is most likely to work for

Snug can be a strong fit for the relatively small group of homes with compatible storage heating, because it combines an overnight cheap band with supplier-controlled afternoon charging.

In its favour

  • Six-hour overnight cheap band
  • Controlled afternoon storage-heater boost
  • Designed around electric storage heating

Against it

  • Strict equipment compatibility
  • Higher rate outside cheap periods
  • Requires supplier control and a compatible smart-meter setup
Read the fuller verdict and trade-offs

Its value cannot be judged from the cheap rate alone. Eligibility, the controlled-load setup and the amount of ordinary electricity bought at the day rate all matter.

  • The afternoon boost depends on compatible equipment and supplier control. During a scheduled boost the whole home receives the off-peak rate, but the timing is not a general fixed band you can choose yourself.
  • Electricity used outside the cheap periods can be materially more expensive.
  • A storage heater, smart meter or control arrangement that is not compatible can make the tariff unavailable.

Tariff facts at a glance

Current version
Snug Octopus
View product codeSNUG-24-11-07
Price changes
By time band
The same scheduled price periods repeat each day
Historical cap comparison
Below in 10 of 12 months
£18 less in total on the profile below
Annual illustration from history
£756
Based on 31 days of prices and 2,500 kWh a year, spread evenly. Includes the 50.24p daily standing charge; not a forecast.

Key tariff facts

  • Variable-rate tariff
  • No exit fee on the selected offer
  • Monthly Direct Debit · Single-register meter
  • Compatible smart meter required
  • Electricity tariff

Against the price cap in South East England

4.77p

below the price cap

Tariff today
22.11p/kWh
Ofgem cap
26.88p/kWh

Unit rates only. The cap also has a 52.32p/day standing charge; your cost depends on when you use electricity. Cap period: 1 Oct 2026–31 Dec 2026.

Estimated annual cost

£756

a year

Usage
2,500 kWh
Average rate
22.90p/kWh

Uses 31 days of Snug Octopus prices and the 50.24p/day standing charge in South East England. Timing affects the actual cost.

Octopus Energy: £849/year. Different basis; not directly comparable.

Against the Ofgem price cap

Month by month on the same household profile

Across the latest 12 complete months, this tariff cost less than the cap in 10. Both sides use 2,500 kWh a year on the ordinary household, single-rate meter profile, including standing charges.

Months below the cap
10 of 12
Total across these months
£18.01 less
View the monthly cost figures
  • October 2025

    £0.01 less

    This tariff
    £71.90
    Price cap
    £71.91
  • November 2025

    £0.02 more

    This tariff
    £69.61
    Price cap
    £69.59
  • December 2025

    £0.02 more

    This tariff
    £71.93
    Price cap
    £71.91
  • January 2026

    £0.39 less

    This tariff
    £74.72
    Price cap
    £75.11
  • February 2026

    £0.35 less

    This tariff
    £67.49
    Price cap
    £67.84
  • March 2026

    £0.36 less

    This tariff
    £74.75
    Price cap
    £75.11
  • April 2026

    £1.23 less

    This tariff
    £66.93
    Price cap
    £68.17
  • May 2026

    £1.28 less

    This tariff
    £69.17
    Price cap
    £70.44
  • June 2026

    £1.23 less

    This tariff
    £66.93
    Price cap
    £68.17
  • July 2026

    £4.34 less

    This tariff
    £69.17
    Price cap
    £73.50
  • August 2026

    £4.34 less

    This tariff
    £69.17
    Price cap
    £73.50
  • September 2026

    £4.52 less

    This tariff
    £66.61
    Price cap
    £71.13

A negative difference means the tariff cost less. This is a model on one named consumption shape, not a prediction of an individual bill. Months count only when every day and its applicable cap rate are held.

Price history

How Snug Octopus prices have moved

The line is the average price for each day; the shaded range shows the cheapest and most expensive prices within it.

Choose one history view

Use a rolling period to look back from today, or open one calendar year. Selecting either view replaces the other.

Rolling period

Currently showing

Counts backwards from today.

Calendar year

January to December, or the year to date.

Show these 31 figures as a table
Last 30 days average, cheapest and most expensive prices, pence per kWh
PeriodAverageCheapestMost expensive
08 Sept23.21p9.00p27.95p
09 Sept23.21p9.00p27.95p
10 Sept23.21p9.00p27.95p
11 Sept23.21p9.00p27.95p
12 Sept23.21p9.00p27.95p
13 Sept23.21p9.00p27.95p
14 Sept23.21p9.00p27.95p
15 Sept23.21p9.00p27.95p
16 Sept23.21p9.00p27.95p
17 Sept23.21p9.00p27.95p
18 Sept23.21p9.00p27.95p
19 Sept23.21p9.00p27.95p
20 Sept23.21p9.00p27.95p
21 Sept23.21p9.00p27.95p
22 Sept23.21p9.00p27.95p
23 Sept23.21p9.00p27.95p
24 Sept23.21p9.00p27.95p
25 Sept23.21p9.00p27.95p
26 Sept23.21p9.00p27.95p
27 Sept23.21p9.00p27.95p
28 Sept23.21p9.00p27.95p
29 Sept23.21p9.00p27.95p
30 Sept22.24p9.00p27.95p
01 Oct22.11p8.57p26.62p
02 Oct22.11p8.57p26.62p
03 Oct22.11p8.57p26.62p
04 Oct22.11p8.57p26.62p
05 Oct22.11p8.57p26.62p
06 Oct22.11p8.57p26.62p
07 Oct22.11p8.57p26.62p
08 Oct22.11p8.57p26.62p
View history coverage and range

Combined across 1 version of this tariff, each shown for the period it was on sale. We hold prices from Nov 2024. A gap means no version of this tariff was on sale then.

What this selected history can show

30 of 30 days are represented in the stored history. The figures below use complete daily or monthly periods only, so a partial period cannot create a false low or high.

This summary remains at daily or monthly level. Any separate statistics panel uses the complete daily distribution fields supplied by the rollup rather than inferring them from this chart.

Lowest complete-period rate
8.57p/kWh
Highest complete-period rate
27.95p/kWh
Mean of complete-period averages
22.90p/kWh

Regional comparison

How prices differ across Great Britain

Snug Octopus unit rate and standing charge by region

The average price per unit on 8 October 2026, including VAT. The table also shows the daily standing charge.

Selected region

South East England

Unit rate
22.11p/kWh
Standing charge
50.2p/day

Hover a region for its figure, or select one to load its prices.

Tap a region to load its prices.

Eastern England21.97pStanding charge per day: 49.7pEast Midlands20.75pStanding charge per day: 48.6pLondon21.84pStanding charge per day: 40.4pMerseyside and North Wales22.73pStanding charge per day: 64.8pWest Midlands20.96pStanding charge per day: 54.6pNorth East England20.96pStanding charge per day: 58.6pNorth West England21.64pStanding charge per day: 42.8pSouthern England22.04pStanding charge per day: 45.4pSouth East England22.11pStanding charge per day: 50.2pSouth Wales21.82pStanding charge per day: 52.2pSouth West England21.96pStanding charge per day: 53.7pYorkshire20.77pStanding charge per day: 58.8pSouthern Scotland21.05pStanding charge per day: 59.8pNorthern Scotland21.78pStanding charge per day: 53.6p
Cheapest: 20.75pDearest: 22.73p
CheapestDearest
View all regional prices
Snug Octopus unit rate and standing charge by region, by region
RegionPer kWhStanding charge per day
East Midlands20.75p48.6p
Yorkshire20.77p58.8p
North East England20.96p58.6p
West Midlands20.96p54.6p
Southern Scotland21.05p59.8p
North West England21.64p42.8p
Northern Scotland21.78p53.6p
South Wales21.82p52.2p
London21.84p40.4p
South West England21.96p53.7p
Eastern England21.97p49.7p
Southern England22.04p45.4p
South East England22.11p50.2p
Merseyside and North Wales22.73p64.8p

Northern Ireland has a separate electricity market and is not covered by these regions.

Household fit

Who Snug Octopus might be good for

The right answer depends on your equipment, routine and tolerance for changing prices—not just how much electricity you use.

Likely to suit

  • Homes already heated by compatible storage heaters
  • Households willing to let Octopus schedule storage-heater charging
  • People who can also move other suitable loads into the overnight cheap band

Less likely to suit

  • Homes without storage heaters
  • Households whose meter or heater controls are not compatible
  • People who need full manual control of when their heating charges
  • Homes with heavy daytime electricity use outside the controlled heater load

Before switching

Check the requirements and what will affect the result

What you need

  • Compatible storage heaters that Octopus can control
  • A compatible SMETS2 smart meter and auxiliary load control switch
  • An Octopus Energy account at the property and the account holder living there
  • Successful eligibility and technical checks by Octopus before the tariff is activated

What drives what you pay

  • How much storage-heater charging Octopus can move into the cheap periods
  • How much ordinary household electricity is used at the higher day rate
  • The heat the home needs, which rises sharply in colder weather
  • The regional standing charge and regional unit rates

How it works

How Snug Octopus sets its prices

The base tariff repeats two prices each day: a cheaper period from 00:30 to 06:30 local time and a day rate for the other eighteen hours.

Read the full pricing explanation

For a compatible installation, Octopus can control the storage heater through a SMETS2 auxiliary load control switch and schedule an afternoon boost at the cheap rate.

Outside the guaranteed overnight band, ordinary household electricity is normally charged at the day rate. When Octopus smart-schedules compatible heater charging, however, the off-peak rate applies to the whole home during that scheduled period.

Practical advice

Getting the most out of Snug Octopus

1

Separate heating from the rest of the home

Estimate storage-heater charging and ordinary household use separately. A low controlled heating rate does not make daytime cooking or laundry cheap.

2

Check every heater is compatible

Do not assume one compatible heater makes the whole installation eligible. Ask Octopus to confirm the meter, switch and connected loads.

Match the tariff to your home

Your largest electrical loads can change the answer

A specialist tariff can be better aligned with one large device, but its eligibility and expensive periods still matter. These are comparisons to make, not automatic recommendations.

Alternatives

Other smart tariffs from Octopus and EDF to compare

These are other smart-tariff comparisons from the two suppliers, not a claim that every option suits the same household.

Cosy Octopus

Cosy is designed around heat pumps and three daily price periods; Snug is specifically for compatible storage heaters and controlled charging.

More detail

The heating system decides which comparison is relevant.

Review Cosy Octopus

Octopus Go

Go provides an overnight cheap period aimed at EV charging.

More detail

Snug adds storage-heater eligibility and supplier-controlled heating, so Go is not a substitute for the afternoon heater boost.

Review Octopus Go

Flexible Octopus

Flexible avoids device compatibility and supplier control but has no dedicated cheap heating band.

More detail

Compare the whole-home day rate as well as Snug's cheap hours.

Review Flexible Octopus

How to switch

Moving to Snug Octopus

  1. 1

    Ask Octopus to check the storage heaters, smart meter and auxiliary load control arrangement before relying on the tariff.

  2. 2

    Confirm which heater loads Octopus will control and when the afternoon boost can be scheduled.

  3. 3

    Compare the higher day rate against your current tariff using electricity that is not part of the controlled heater load.

Frequently asked questions

Who can get Snug Octopus?

It is intended for homes with compatible storage heaters, a compatible SMETS2 smart meter and the necessary auxiliary load control arrangement. Octopus must confirm the installation rather than eligibility being assumed from the heater brand alone.

When is the Snug cheap period?

The public base tariff has a six-hour cheap band from 00:30 to 06:30 local time. An eligible controlled heater may also receive an afternoon boost at the cheap rate, scheduled by Octopus.

Can I use the afternoon boost for other appliances?

When Octopus schedules the storage heaters, all electricity used in the home during that period receives the off-peak rate. The boost is supplier-controlled rather than a fixed extra band you can trigger for appliances yourself.

Does Snug work with a heat pump?

It is designed for compatible storage heaters. A heat-pump household should compare a heat-pump tariff such as Cosy Octopus instead.

Data source

Octopus Energy · Public API tariff rates

Rob Gibbs

Written by

Rob Gibbs

Hi, I'm Rob, and I run Energy-Review.co.uk. I initially started this project in 2018 when I was looking to switch energy suppliers and found there wasn't a website that provided simple, data-backed reviews on all the suppliers available. Since then, I have spent a lot of time (too much, some may say!) looking at all publicly available data about each supplier and writing reviews using this information. These reviews are updated as regularly as possible, and any data is backed up by a source where necessary. I have also started writing guides on various energy-related topics, which hopefully you will find useful. If you find any issues, please use our contact form to let us know.